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Marketing That Actually Works

No fluff, no theory. Just real insights from the frontlines of AI-powered B2B marketing in the UK.

Strategy6 May 2026·7 min read

The B2B Marketing Graveyard: 5 Strategies That Died in 2026 (And What Replaced Them)

Cold email blasts, generic LinkedIn automation, gated whitepapers — the tactics that built pipelines for years are quietly dying. Here's what's actually working now.